Hangzhou Function Generation Education Technology Co., Ltd. (NGTT) is a full-chain company committed to the upgrading of consumer electronics.Driven by the mission of "making interesting and attitude-oriented products valuable", and in order to realize the vision of "all things cool", the Studio (sub-emotional factory) under NGTT takes emotional experience as the foundation, combines technology, business, engineering and design, and continues to innovate, building a technological trend consumer product system that makes consumers feel refreshed - HMF family consists of original IP images with alien sci-fi backgrounds such as HeyMix. Mopupu, and creates diversified consumer products with both trend sense and technological dynamic around IP, covering desktop, office, home, portable and other user scenarios. With the first batch of products of HeyMix, "Candy Wave" series, which has become popular on the Internet, especially received warm feedback from young audiences, NGTT's product innovation mode has been successfully verified by the market.The next step will be to start the construction of IP and category matrix. In the process of construction, we hope to create win-win situation with industry partners, and provide interesting and attitude-oriented new consumer products for the growing young consumer market.