AJYdesigns was founded in 2012 by Aubrey J. Yeung, a Multi-Media Textiles graduate from Loughborough University School of Arts and Design in England. Shortly after graduation, her first work experience was costume-making for Cirque du Soleil. Her love and passion in designing with fabric lead her to a hobby and trade in the making of unique bags and accessories. Her designs are strongly inspired by the Briton's love for flowers and their humor, hence the use of floral, colourful and funful prints.