Brand story:

1212 Play Design began at the end of 2008, and began planning and creation in order to realize dreams.
The idea of 1212 comes from the two most familiar numbers when I was a child, and the most familiar slogan.
It represents a step by step, a beginning, a motivation to start to move forward continuously.
Adhering to the concept of happy creation and happy life, with 1212 as the brand name,
A product spirit, a string of codes that unlock the path to the realization of dreams.
On May 12, 2009, 1212 Play Design's own brand was formally established.

Brand vision

1212 Play Design adheres to the concept of "play design, happy life" to create,
From the beginning of the pattern design, many elements of black humor and funny stories are added.
So as to extend more life small things, not only can enrich life,
It can also inject a new vitality into life and circle of friends.
Let the original pattern creation products become another functional creative toy,
Practice "Design is to think interesting."