URNAVY embodies attitude and lifestyle of women. 18AW season concept “Boss lady” expresses attitude of working women with URNAVY’s mood. Influenced by London art and culture and life style of business women, two designers represent the concept including different social, emotional and personal aspects of boss lady. Painting and art works, considered as the most soft way to deliver messages that coincide with women’s identity in URNAVY, still used as an important tool to set up the mood and style.
We are two indie designers who try to explore textiles and art that could reflect onto commercial fashion collection. URNAVY embodies women lifestyle and attitude of women with blending their cultural point of view and artistic aspect together. From different nationality and culture backgrounds of Korea and Taiwan, our brand aims at blending our art and cultural point of view on women from different Asia countries into garments. We hope to introduce the speciality of our brand identity and story to people all around the world.