Film "Design and Thinking" + book "Aesthetics CEO: use design thinking, with aesthetics Management" - school season will buy a combination

★ Design Consideration will read + must-see movie ★ Creative Design Month X school season in September, come help you make a new start in the second half of preparation!  -------------------------------------------------- ---------------- ◎ aesthetics CEO: use design thinking, with aesthetics Management Author: Wu Han, and Wu Li Xuan Publisher: Muse Press From an aesthetic style manager to sociologists, designed to perform from long to cultural and creative managers Scholars from space building to cultural anthropologists, domestic and foreign experts praise recommended! & Lt; Chinese Book Fair first vision of the cross design and management, cross-business, cultural and social fields, providing new ideas for creative and design managers, specific management strategies & methods Illustrated Books > & Lt; 100 个 Design╳Business most important keywords, assembled 20 +25 bit classic brand design master & amp; management guru +25 classic design & amp; reading books +30 important concept to grasp in synchronization with the world's most important design Management Thinking > Half a century ago, IBM Watson, former chairman (Thomas J. Watson) there is a saying, "good design is good business (Good design is good business.)", A few words to make the perception of US manufacturing design. 1980s, marketing godfather Kotler (Philip Kotler) said: "Design is a powerful policy tool was forgotten." Aesthetic emotion narrow vision of the world, a small saw design influence. Today, policy thinker Martin (Roger Martin) said: "To encourage design thinking rooted in the organization, is to let chief executive as a design length (CEO isCDO.)." Trend expert Pinker (Daniel Pink) also said: "Master of Fine Arts the new MBA (The MFA is the New MBA.). " 21 century, when the economy encounters aesthetics when designing run into management, what will spark clashes? Thinking Design Thinking; ◎ Design & amp Publisher: Muris Muses Ltd. Pinkoi stores in the first team of creative film, Google, Microsoft ,, Target, the world's major business groups competing to offer screenings, American Designers Association chief executive Richard Grefé hailed as "a major contribution to the field of design!"  Contents Introduction: http://www.youtube.com/watch?v=x_fQlUtoUqU Discussion of a "Design Thinking" is a documentary film funded entirely by the nation's largest fund-raising platform Kickstarer, successfully raised within two months 10 008 thousand dollars, the film collecting US east and west coasts of the well-known designers, let them tell yourself is how to deal with the problem, say the pros and cons of all walks of life to design thinking. Why those of large enterprises, entrepreneurial young man will be a garage pummeled? Thinking of how design can solve the problem? How does it work? Quickly open the "Design & amp; Thinking", you can also find a new gene, discovered the New World, change the world! ! Design and Thinking "Design & amp; Thinking" Home Edition DVD, with two discs, 1. The full-length documentary 73 minutes 2. During the period up to 105 minutes of behind the scenes, included shooting, interviews wonderful Pearl. Super team surveyed the list (according to alphabetical order): Alex Osterwalder, Business Model Generation author Angela Yeh, Yeh IDeology founder Bill Moggridge, Cooper-Hewitt National Design Museum curator and co-founder of IDEO Cory Smith, Hub Bay Area CEO Dan Formosa, Smart Design Co-Founder David Kelley, Stanford d.school and co-founder of IDEO Gadi Amit, New Deal Design founder George Beylerian, Material ConneXion founder Jack Perez, Mega Shark vs Giant Octopus director Jennifer Pahlka, Code for America founder Jon Pittman, Autodesk Autodesk deputy general business strategy Molly Fuller, Hands On Gourmet Co-Founder Paul Pangaro, CyberneticLifestyles. Com Chief Technology Officer Richard Grefé, AIGA executive Designers Society of American occupation Roger Martin, University of Toronto, Rotman School of Management Dean of the Rotman School of Business Sarah Stein Greenberg, Stanford d.school director Susan S. Szenasy, Metropolis magazine editor Tim Brown, IDEO CEO Tony Yu-Chen Tsai, Stanford University Chemical & amp; Systems Biology PhD Udaya Patnaik, Jump Associates Co-Founder Vince Voron, Coca-Cola North America design chief Zachary Rosen & amp; Matthew Cheney, Mission Bicycle Company founder ※ movie accepting large orders, while public broadcasting Education Edition and Enterprise Edition, please email contact. ※ Item Send Time: Monday to Friday during the day on weekdays, weekend break (including national holidays). Send daily am and, if your order time after noon, the next day was sent after 2 to 3 days. If you have special needs, please inform in advance. To open a receipt, please provide the rise / TongBian. ※ Support weekdays 10 AM-5PM Origin / manufacturing methods Taiwan